Электроника Phaidon Press

This text covers every aspect of the trademark, its history, development, style, classification and relevance in today's world. A brief history is given of the origins of the trademark in heraldry, monograms, owner's marks and certificates of origin. The proceeding chapters explore corporate identity and communication design with an emphasis on sign theory. The core of the book is a comprehensive classification of trademarks covering name marks, abbreviations and all kinds of picture marks. This is followed by an alphabetical index of trademark themes from animals to word puzzles. The index is illustrated by a selection of the world's best trademarks - the marks of excellence from which this book takes its name. The final section of the book covers the development of trademarks over time and across the boundaries of language and space.

This monograph explores the life and work of Raphael (Raffaello Sanzio), one of the most important artists in the Western tradition. Over two hundred of Raphael's finest paintings and drawings are illustrated, including all of his most celebrated paintings, such as the Vatican stanze (1509-14) and the Sistine Madonna (1513-14). Its scope covers Raphael's entire career in remarkable depth, from his artistic beginnings in Urbino and Le Marche, to the early altarpieces and periods of study in Florence, and finally to his unprecedented success in Rome at the courts of Popes Julius II and Leo X. The illustrations are accompanied by an accessible, highly informative text by Bette Talvacchia, the distinguished Renaissance scholar. The author also explores Raphael's artistic relationships with such Renaissance masters as Leonardo and Michelangelo. This book is the perfect introduction to Raphael for general readers and students. In addition, the new research presented by...

Albert Watson (b. 1922) is one of today's most successful and sought-after fashion and commercial photographers. His instantly recognizable portraits feature many iconic figures of fashion and popular culture, including Kate Moss, Jack Nicholson, Mike Tyson, and Alfred Hitchcock. His photographs have been featured on over 250 covers of VOGUE and in publications such as ROLLING STONE, THE FACE, and ARENA. He has shot major commercial campaigns for clients that range from Levi's to Chanel. This book is an important and accessible survey of his work. It features previously unpublished photographs from early in his career, along with his most famous images from both commercial and artistic projects. ALBERT WATSON features an essay by James Crump, a specialist in photography and film, who assesses Watson's influential place in fashion photography and the influence of film on his work.

Pieter Bruegel was perhaps the greatest sixteenth-century Flemish painter and he is certainly the most popular today. Surprisingly, fewer than fifty of his works have survived, though his episodes from peasant life, landscapes and religious paintings are familiar to all. To each of these themes Bruegel brought remarkable gifts of observation, an unfailing sense of line and a dazzling use of colour. The gaiety and heartiness of his scenes of contemporary life are, however, tinged with a wry pessimism; he was a shrewd judge of human nature and his use of Flemish proverbs allowed him to instruct and entertain at the same time. His message is as fresh today as it was four hundred years ago; and his scenes of destruction and terror no less than his paintings of unbridled enjoyment will doubtless be relevant for many generations to come. The introductory essay by Keith Roberts, has been revised and enlarged with 48 full-page colour plates, notes and black-and-white comparative...

For more than a century the comic book has been one of our most familiar, yet least appreciated popular art forms. As vehemently criticized as it is passionately defended, it has evolved from humble beginnings into a graphically sophisticated and culturally revealing medium. At a time when vintage comics are fetching huge prices at auction, this book traces the history of the medium from comic papers for kids, through the underground "comix" movements of the 1960s and 70s, to the glossy book-format "graphic novels" of today. Organized thematically, it investigates comic art's varied genres - including humour, adventure, underground and alternative - and charts the rise, fall and rise of the medium. In so doing, Roger Sabin highlights the careers of the creators behind some of the best-known characters in modern fiction - from Superman to Sid the Sexist, Tintin to Tank Girl.

Nicholas Grimshaw is one of the pre-eminent figures of the British architectural scene. Alongside Lord Norman Foster and Lord Richard Rogers he is a leading light of the high-tech movement, responsible for some of the outstanding buildings of the last decade. The period 1965-1988, which is covered in this volume of his work, established his reputation worldwide as a master architect of great subtlety.

A leading British architectural presence since the 1980s, the Nicholas Grimshaw practice has truly emerged on the world-scene in the 1990s, responsible for a variety of high-profile commissions in the UK, Europe and the Far East, famously including Waterloo International Terminal in London. This third volume of the latest work of the practice, demonstrating its emphasis on structural finesse and the employment of the latest technology, features - among other projects - the Eden Project in Cornwall funded by the Millennium Commission, the Ludwig Erhard Haus, Berlin and the A Coruna art gallery in Spain. The monograph shows the consolidation of the practice's work and points towards its further exciting development. Формат: 26 см х 25,5 см.

Medieval manuscripts, with their cold and painted decoration and miniatures, are counted among the great glories of Western civilization. Images from them can be seen everywhere, from greeting cards and wrapping paper to facsimiles. This text offers an introduction to the whole subject of making books, from the Dark Ages to the invention of printing and beyond. The author describes the differing circumstances in which manuscripts were created, from the earliest monastic Gospel Books to university textbooks, secular romances, Books of Hours and classical texts for humanist bibliophiles. The variety of manuscrips and their illumination is revealed, and many fundamental questions discussed - who wrote the books, what texts they contained, who read them, how they were made and what purposes they served.

The Final Monograph from the Internationally Renowned Graphic Designer; Follow up to Beware Wet Paint and The Art of Looking Sideways. Phaidon Press is pleased to announce the publication of a new monograph filled with Mr. Fletcher's most recent creative work, "Picturing and Poeting". The book is an eye-catching and mind-teasing collection of visual games, doodles, graphic objects, drawings, typographic collage and quotations. Filled with almost 300 color images, is a wonderful, witty take on how to think visually and will be a source of inspiration for designers or anybody who works the arts or advertising. "Picturing and Poeting" is a testament to Fletcher's remarkable talent and a reflection of the intelligence and visionary creativity for which he was so acclaimed. The book presents a wealth of material from his notebooks and travel diaries about people and places, the contextual patterns of words and letters, and the charming and infuriating idiosyncrasies of the way...

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A global survey of 100 of the world's most exciting and important young product designers, as selected by 10 renowned design experts. Follow-up to the highly successful Spoon, this book presents the innovations and developments in the design world since Spoon's publication. Also included are 10 Curator's Choices, a selection of designs that have made a lasting and significant impact. Each designer's work is represented by a striking selection of colour images and is accompanied by a commentary written by the curator who selected them. Essential for product designers, students and design enthusiasts, as well as anyone looking for a comprehensive reference book on the world's best young designers and their work. Формат: 30,5 см х 30 см.

Now available in a new convenient format, this book is an accessible guide to the art of the twentieth century. A complement to the landmark The Art Book it showcases 500 artists in alphabetical order, placing early stars like Monet, Picasso and Dali alongside the most innovative contemporary artists and documenting the myriad new media used by artists, from oil to sculpture, from ready-mades to installation. Each artist is represented by a full-page colour plate and a biographical text which makes it suitable for casual browsing or research, as well as being a visually stimulating journey through the 100 years of art. The easy to use cross-referencing system reveals the connections between artists and the glossary defines terms and artistic movements in jargon-free language that is suitable for readers approaching contemporary art for the first time, as well as offering insights to the enthusiast or student. The 'midi' format is the perfect companion to the original hardback edition...

A kind of privileged insight into the lives of others, often those separated from us by barriers of class or nationality, has always been documentary photography's greatest promise. But of the thousands of photographers who have set out to record other people in the century and a half since the medium was invented, surprisingly few have managed to overcome their practical and emotional separation from their subjects. Mary Ellen Mark achieves this elusive goal in her photographs by simply presenting her subjects with respect and compassion. For over thirty years she has excelled at the traditional task of the documentary photographer, recording the lives of people on the margins of society in dramatic and visually compelling images. What sets her pictures apart, though, is their intimacy, the sense that in looking at them we are being offered unfiltered glimpses into the lives and spirits of the people they record, whether prostitutes in Bombay, homeless teenagers in Seattle or circus...

Albert Moore was one of the most important late Victorian artists. In a single-minded quest for aesthetic perfection, he employed the female figure to embody abstract systems of ideal beauty, and created many of the iconic and defining images of the Aesthetic Movement. Yet he has remained a shadowy figure. Based on original research and unpublished family documents, Robyn Asleson's monograph presents a fresh view of the artist's allegedly reclusive personality, and firmly establishes him as a major figure and a significant precursor of Modernism. This beautiful book is now issued in a paperback format that will bring the artist to a wide and appreciative audience.

Renzo Piano, winner of the 1998 Pritzker Prize, is an architect whose work seems increasingly relevant to our times. Always challenging and surprising, each new design never fails to be so excitingly innovative as to capture the imagination of his admirers. One of the very few architects across the world to be intimately involved in each stage of a building's development - from its concept and masterplan to its construction and detailing - Renzo's insights into his own projects are revealing and insightful. In this new publication, the reader is offered the rare opportunity to experience the key buildings of the Renzo Piano Workshop with Piano himself. Featuring approximately twenty-five built projects, Renzo Piano introduces each building through his own personal text, followed by a photographic guide which takes the reader from the external to the internal of each project on a frame by frame tour. Projects featured range from urban works such as Berlin's Potsdamer Platz masterplan,...

Gian Lorenzo Bernini (1598-1680) was the most influential sculptor of his age. Inventive and skilled, he virtually created the Baroque style. In his religious sculptures he excelled at capturing movement and extreme emotion, uniting figures with their setting to create a single conception of overwhelming intensity that expressed the fervour of Counter-Reformation Rome. Intensity and drama also characterize his portraits and world-famous Roman fountains. This monograph provides an authoritative introduction to all aspects of Bernini's sculpture, while the full catalogue gives detailed information on his complete oeuvre.

Edward Weston is one of the seminal figures of twentieth-century photography. An exponent of "straight photography", Weston was committed to making photographs 'free from technical tricks and incoherent emotionalism' which were able to capture the essence of the subject. His series of self-portraits, nudes, landscapes and close-up still-lifes defined modernist photography in their formal elegance, simplicity and abstraction. The first photographer to win a Guggenheim Fellowship in 1937, Weston is among the most influential figures in the history of photography.

Like its successful predecessor "10x10" (published by Phaidon in 2000), "10x10_2" is a comprehensive overview of new architecture today. This generously illustrated volume presents 100 of the world's most exceptional emerging architects, selected by 10 internationally prominent critics, architects, and curators. Arranged alphabetically by architect, the book features more than 1,500 illustrations of approximately 250 buildings and projects around the world from the past five years. These projects include recently built work as well as competition entries, theoretical projects, and works under construction. The result is an up-to-the-minute collection representing the best of global architectural tendencies as well as regional trends. Each critic has contributed an essay written exclusively for this publication and has selected 10 cultural references from varying genres and media to illustrate the context in which architects operate today. Формат: 29,5 см х 29,5 см.